Where everybody knows their name...
Whether their dream bar is a comfortable neighborhood joint or a nightclub teeming with entertainment, readers can achieve their goal with this step-by-step guide. They'll learn how to focus their vision for their bar, how to build a business plan, what they need to know about mixology and food service, how to deal with vendors and employees, and everything they need to know about advertising and marketing.
Where everybody knows their name...
Whether their dream bar is a comfortable neighborhood joint or a nightclub teeming with entertainment, readers can achieve their goal with this step-by-step guide. They'll learn how to focus their vision for their bar, how to build a business plan, what they need to know about mixology and food service, how to deal with vendors and employees, and everything they need to know about advertising and marketing.